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The System1 Leadership Team

John Kearon

Founder and President

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James Gregory

Chief Executive Officer

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Chris Willford

Chief Financial Officer

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Jon Evans

Chief Customer Officer

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Emma Cooper

Chief People Officer

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Robyn Di Cesare

Chief Research Officer

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Mark Beard

Chief Information Officer

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Orlando Wood

Chief Innovation Officer

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Rebecca Hatherall​

Global Operations Director

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Since we started in January 2000, we have been at the forefront of a revolution in applying behavioural science to understanding how people really make decisions.

John Kearon Founder and Executive President

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