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    Hosted by System1's
    Jon Evans

    Latest Episode
LATEST EPISODE

Why every marketer should be more pirate - Sam Conniff

In this episode Jon is joined by Sam Conniff, the author of Be More Pirate, creator of Uncertainty Experts and stand-up comedian.

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Jon Evans, Chief Customer Officer at System1, mission is to connect you with the world’s greatest marketing thinkers and most experienced cmo’s to put theory into practice. Every episode is packed with real world experience and data based evidence of how marketing works.

Episodes

Nir Eyal

How to build habit-forming products

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Bob Hoffman

AdContrarian on why online advertising is a scam

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Nir Eyal

Indistractable: the marketer's secret weapon

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Mark Ritson

Uncensored review of the best ads of 2022

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Pete Markey, Boots

Making iconic high street retailer, Boots, relevant again

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McCann

Lessons from Aldi's IPA Gold winning Kevin the Carrot

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Orlando Wood

Advertising creativity in times of crisis

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Mark Ritson

Ritson on Recession: what every marketer needs to know

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Susan Coghill

How entertainment, brand mascots and creative testing delivered a winner for Tourism Australia

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"Most marketing podcasts are so full of c*ck and nonsense and pointlessness. What Jon just dropped there, is like a real double humdinger in my opinion."

Mark Ritson Marketing Professor

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