Super Bowl LVIII kicked off on Sunday, February 11 and per System1 tradition, we analyzed every ad airing during the biggest game – and the most anticipated advertising event – of the year.
Which were the public’s favorites? Did advertisers win the long game with exceptional brand-building scores? Did brand recognition improve? Did humor make a comeback?
We answered all these questions and more, plus counted down the top 10 ads.
Even if you didn’t air a Super Bowl commercial this year, don’t sit on the sidelines. Our insights can help every marketer improve their approach to long-term brand building, no matter the occasion. So, MVPs of marketing, huddle up to learn how to entertain audiences.
This exclusive webinar was hosted by Jon Evans, Chief Customer Officer of System1 and host of the Uncensored CMO podcast. He was joined by Dawn Hudson, former CMO at the NFL and former president of Pepsi Cola North America.