Every marketer wants to sleigh their Christmas creative to drive profit and market share growth. Collectively, 2022’s Christmas ads performed better in System1’s testing than any previous year’s ads, with an unprecedented 16 ads hitting 5-Stars.
Put on your coziest jumper and get in the festive spirit for our webinar unwrapping creative effectiveness best practices.
Host Jon Evans, Chief Customer Officer, is joined by Britt Iversen, Executive Strategy Director, Havas London; Stephi Brett-Lee, Senior Director of Brand Communications at Asda; and James Boodt, Senior Strategist at ITV
Christmas movies are a bigger part of Xmas than ever so it’s a genius move to recruit Buddy The Elf for this ad...
Sentimental storytelling is one of the most popular Christmas Ad tactics and Amazon get it so right here with a genuinely original story of a Dad’s dedication to make a perfect Christmas for his kid...
Aldi’s consistency at Christmas is phenomenal. This is the fourth year in a row their Kevin the Carrot ad scored 5-Stars and they got a second 5-Star score with the trailer...
The charity Neighbourly feature in two of the top 4 ads - proving that a bit of purpose at Christmas can work really well...
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