Toyota continue their successful Paralymics tie-ins with this ad focusing on skiing champions Brian and Robin McKeever.
As usual the brand excels in bringing out the human struggles beneath the sporting achievements, and this is a stirring and inspiring piece of work – even if the connection to the brand is a little tenuous.
Not the best ad they’ve produced in this vein but a high 3-Stars is enough for a Top 10 place.Back To All
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