Skechers
Skechers ran two ads at the Super Bowl, both using country legend Willie Nelson.
The one in the Top 10 was the more straightforward of the two, a simple montage with a famous song and happy joggers.
It’s the kind of ad which could run at any time of year (and probably should, since people loved it). Even at the Super Bowl, if you get the basics right your audience will respond well.
Back To AllGot a Marketing problem? We'd love to hear about it. Tell us what you're looking for and we'll get in touch ASAP.