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Team

Jane Wakely

Non-Executive Director

Jane joined System 1 Group in July 2018 as a non–executive Director. Passionate about creativity, innovation and profitable brand growth, she’s worked for many world leading CPG companies (Mars, P&G and Unilever), across categories as diverse as cosmetics, beauty care, healthcare, food, confectionery and pet care. Until recently Jane was Lead Global CMO For Mars Incorporated and drove a transformational marketing agenda to build brands for mutual value with purpose at the heart . She helped to innovate digitally and creatively across the business resulting in Mars being recognised as one of the world’s most creatively awarded companies. In 2022, she became EVP Chief Consumer & Marketing Officer for PepsiCo, leading their international growth and drive for purposeful growth. She’s also a Chartered Management Accountant.

Favourite Ad of all time: John Lewis 'Monty The Penguin’, 5.3 Stars

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