• About
    • About Us
    • Leadership Team
  • Products
    • Test Your Ad
    • Test Your Idea
    • Test Your Brand
    • Case Studies
  • Insights
    • Campaigns
    • Nation’s Favourite Ads 2022
    • Super Bowl LVII
    • Christmas
    • World Cup
    • Advertising Effectiveness
    • Lemon
    • Look Out
    • Unlocking Profitable Growth
    • Representation
    • Feeling Seen USA
    • Feeling Seen UK
    • Wise Up!
  • News
    • Ad Of The Week
    • Blog
    • Uncensored CMO
    • In The Press
  • Investors
    • Investor Info
    • The Board
  • Work With Us
    • Careers
  • Contact Us
    • Get In Touch
    • Offices
  • About
    • About Us
    • Leadership Team
  • Products
    • Test Your Ad
    • Test Your Idea
    • Test Your Brand
    • Case Studies
  • Insights
    • Campaigns
    • Nation’s Favourite Ads 2022
    • Super Bowl LVII
    • Christmas
    • World Cup
    • Advertising Effectiveness
    • Lemon
    • Look Out
    • Unlocking Profitable Growth
    • Representation
    • Feeling Seen USA
    • Feeling Seen UK
    • Wise Up!
  • News
    • Ad Of The Week
    • Blog
    • Uncensored CMO
    • In The Press
  • Investors
    • Investor Info
    • The Board
  • Work With Us
    • Careers
  • Contact Us
    • Get In Touch
    • Offices
35
4.7
Emotion Into Action Score:

81.06

Parent Company:

Warburtons

Length:

02:00

Region:

United Kingdom

The New Boss of Bolton

Our opinion

Think they don’t make ads like they used to? Warburtons are on a mission to prove you wrong – each of their ads is a crowd-pleasing event built for broad appeal and multiple viewings. This year’s guest star is Robert De Niro, on a mission to muscle in on the lucrative Bolton bagel trade. Not quite at the heights of their Peter Kay and Muppets spots but still a grand score and proof that blockbuster ads still resonate.

Back To All

Get In Touch

Got a Marketing problem? We'd love to hear about it. Tell us what you're looking for and we'll get in touch ASAP.

Contact Us

Get the Ad Of The Week in your inbox

By subscribing you agree to the use of your data in accordance with our privacy policy

Got a specific question? Get in touch

  • Instagram icon
  • Privacy & Cookies
  • Terms & Conditions
  • Corporate Social Responsibility
  • Contact
  • Company Info
  • Financial Info
  • Share Details
  • Investor News
  • Shareholder Info
  • Corporate Governance
  • AIM Rules
© 2023 System1 Group PLC. All rights reserved.
Website by Luke Greenaway