Lay's
Seth Rogen and Paul Rudd play themselves in this clever, buddy-themed ad in which two bros reminisce about their friendship, with more and more absurd memories and a clever final twist.
One of the most heavily branded ads in the Super Bowl, with Lays in almost every shot, but the story and general humour justifies it.
The only thing preventing it from landing a higher score is the relatively high level of fear and disgust it generated – maybe those zombies could have been a little less full-on…
Back To AllGot a Marketing problem? We'd love to hear about it. Tell us what you're looking for and we'll get in touch ASAP.