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    • Test Your Idea
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  • Insights
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    • Nation’s Favourite Ads 2022
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5
4.7
Parent Company:

NFL

Region:

North America

Next 100

Our opinion

The NFL never like to be outshone at their own advertising party, and the football brand have produced some classic ads in the past, from “NFL Babies” to last year’s riotous 5-Star birthday celebration. This year’s spot can’t quite get over the 5-Star line, but it’s a terrific effort anyhow, following last year’s recipe of sat player cameos and a ton of kicking, throwing and running action. There’s also a technical stunt, with the ad cutting from recorded to live footage as its kid star runs into the Super Bowl stadium – a nice lift of surprise to end the commercial.

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